Cookie Policy

Introduction

This Cookie Policy ("Policy") is to provide you with detailed insights on how and when we use cookies on our websites as we value transparency when it comes to handling your information. By using our website, you consent to the use of cookies as described in this policy. This cookie policy applies to any Spectra.co product or service that links to this policy or incorporates it by reference.

How does spectra.co, *.spectra.co and any app uses cookies?

When you use any of the Spectra.co websites, mobile sites, or mobile apps (collectively "the services"), Spectra.co and all connected sites (spetcra.co) and apps utilize cookies, tags, and other technologies. Cookies are used to guarantee that everyone has the best experience possible. Cookies also aid with the security of your account. You consent to the use of cookies and other similar technologies for the purposes outlined in this Policy by continuing to access or use our services. You should discontinue using our site or check your browsing and third-party cookie settings as outlined below if you prefer not to receive cookies.

What is a cookie?

Cookies are small text files that are stored on your device (computer, smartphone, tablet, etc.) when you visit a website. They help us recognize your device and store information about your preferences or actions for the purpose of improving your user experience, providing relevant content and making your next visit easier and the Website more useful to you. In essence, cookies function as a user’s identification card for the Spectra.co servers. Cookies enable Spectra.co to provide you with better and more efficient service, and to personalize your experience on our site. To assist us in delivering cookies, counting visits, understanding usage and campaign effectiveness, and determining whether an email has been seen and acted upon, tags, and scripts may be used on the Websites or in emails. We might conduct an analysis based on the application of these technologies and produce both individual and aggregated findings.

What are cookies used for?

We might store a variety of cookies in your browser when you visit one of our websites. These are first-party cookies, which are necessary to enable the website to save session data as you navigate from page to page. For instance, we utilize cookies on our websites to track and analyze usage patterns, navigation patterns, and other statistical data, as well as to better understand visitor and user preferences. Additionally, cookies enable us to provide you with tailored services and advertising on and off the Spectra.co website. The use of cookies can be managed by each browser separately. You can still visit our websites if you choose not to activate the cookie or later disable cookies, but there might be restrictions on some Website features or sections. As described below, we may employ any of the aforementioned cookie categories on the Websites.

When does Spectra.co place cookies?

We employ cookies, on our websites, mobile sites, and mobile applications. We will send cookies to any browser that visits these sites, allowing us to identify you more quickly on your next visit. Cookies enable us to determine which content on our own websites you find most useful or interesting.

For its own analytics, or metrics that are not a part of Google Analytics, Spectra.co may also have some cookies. These cookies aid in the creation of statistics and reports about users and their activity on a website or mobile application. How are

cookies used for online analytics purposes?

We might make use of web analytics tools like Google Analytics on Spectra.co. By identifying the external website, you came from, these services assist us in analyzing how users interact with the services. These service providers will receive the data gathered by the technology or will directly collect it from you, and they will use it to assess how well you utilize their services. As stated in the sections below, we also use Google Analytics for a few online marketing-related functions.  

How are cookies used for advertising purposes?

We are able to give you more relevant adverts thanks to cookies and other ad technology like pixels, and tags. They also assist us in understanding and improving our service, knowing when material has been shown to you, and providing aggregated audits, research, and reporting for advertising. To deliver Spectra.co advertisements on third party publisher websites, we collaborate with website analytics and advertising partners, such as Google Display Network, Facebook, etc. These partners may place cookies on your computer's web browser. These cookies enable our partners to identify your computer so that they can display Spectra.co adverts to you elsewhere on the Internet and so that our analytics software can track your usage of the Spectra.co services and your interactions with them. This enables ad servers to compile anonymous, de-identified information such as where you or anyone else using your computer viewed our advertisements, and whether or not you interacted with our advertisements, and the actions taken on subsequent visits to Spectra.co websites and applications. This data enables Spectra.co to improve the effectiveness of our advertising campaigns and the usability of our website, and it enables an ad network to offer targeted advertisements that they believe will be of most interest to you. In other words, we combine analytics data with information about our online ads that have appeared on Facebook for Advertisers, Google Display Network, or other online advertising networks. By doing this, we can learn more about how anonymous visitors used our website.

What third-party cookies does Spectra.co use?

Please be aware that other parties, such as advertising networks and companies offering external services like site traffic analysis services, may also utilize cookies on our Services.  Also note that the names of cookies, pixels, and other technologies are subject to change over time.

To support our advertising, we work with reputable partners who may set cookies on your device. We also incorporate content from social media sites, including embedded Facebook feeds, onto our own pages. Cookies may also be placed on your computer by the social networks themselves, like Facebook, Google, and others. A cookie will be placed on the user's computer if they connect into Facebook or Twitter using our website. The procedure follows exactly the same steps as when a user logs into these social networks directly.

We also use Google Analytics, in order to better understand how our Services are utilized. To keep track of user interactions, Google Analytics uses performance cookies. Google, for instance, can provide us with information about our users' viewing habits, the most popular pages, the time of day visitors visit our websites, whether they have previously visited them, which website referred them to us, and other relevant details by utilizing cookies. This data has all been made anonymous.

How to control cookies?

Most browsers provide settings and preference options that let you manage cookies. You will still see online advertising if you opt to disable certain cookies, but it might not be relevant to your interests. It does not imply that no adverts will be shown to you while you are online. The majority of the third parties employing targeting or advertising cookies have been stated in the section above, but the list is not complete and is subject to change. Therefore, even if you opt to disable every third-party cookie specified in here, you might still see some recommendations and adverts that are specifically customized to you.

You can control how many cookies are set on your devices in a variety of ways. However, essential cookies cannot be turned off. You might not be able to access the website and/or its performance, features, or services may be impaired if you don't permit some cookies to be installed.

Additionally, you can control this cookie type in your web browser's privacy settings. Please be aware that you might not be able to access our or other websites if you use your browser's settings to ban all cookies.